What is the value of alumni member loyalty? To ensure future success, you need to invest in the member experience today.
Read on to learn how to lay the groundwork for an engaged, loyal alumni membership!
6 ways personalization can supercharge alumni engagement
Personalization is the backbone of modern marketing, and alumni engagement is no exception. Already, 80% of U.S. consumers are more likely to purchase from a brand that offers personalized experiences. But, in Cuseum’s November-December 2020 survey of over 150 alumni relations professionals, 77% believed that they need to offer more personalized engagement to their constituents.
That’s a big disconnect!
If you’re interested in getting the lowdown on alumni personalization, we’re here to help. Here, we’ll break down the what, the why, and the how of personalization – let’s dive in!
Headed to the #CAMMP2023 Alumni Relations Conference? Here are 5 Fun Things to Do in Boulder!
Headed to this year's Council of Alumni Marketing and Membership Professionals conference in Boulder, Colorado? Our blog post highlights the top five attractions that you can't miss. Discover Boulder's vibrant shopping scene, scenic hiking trails, enchanting teahouses, buzzing brewery tours, and unique dining experiences. Make the most of your visit to this charming mountain city!
Let's delve into this pressing issue.
Unlocking Loyalty: 5 Tech-Driven Tactics for Enhancing Alumni Relationships
In an era marked by vast digital expansion and e-commerce proliferation, customer and constituent retention has taken a significant hit across various industries, including alumni associations. With evidence supporting the fact that nurturing current alumni members is five times cheaper than recruiting new ones, the focus should be on fostering enduring relationships and transforming members into dedicated supporters. Despite this, alumni associations often spend 11 times more on recruitment! So, how can we pivot towards building lasting connections and fostering enthusiastic advocacy?
Let's delve into this pressing issue.
Nurturing Engaged Alumni in the Digital Era: 6 Essential Strategies for Success
In a time characterized by online engagement and pervasive digital access to social and professional networks, how can alumni associations facilitate the transformation of students and recent graduates into engaged alumni? Here are 6 crucial tips to assist you and your organization in smoothly transitioning students into proactive, committed members of your alumni community.
Cuseum’s New Zapier Support Offers Seamless CRM Integration & Effortless Automation
At Cuseum, we’re committed to streamlining membership operations to help you save time and cut costs – and so we’re thrilled to announce the rollout of our integration with Zapier to connect with even more CRMs and member management systems.
With Cuseum’s new Zapier integration, launching a Digital Membership Card program at your organization will be easier than ever. Streamlined CRM integration means that tasks like importing member information, generating digital cards, and delivering cards to members is simple and effortless, saving you and your staff the time and headache of completing these processes manually.
In this post, we want to show you why we’re so psyched up about this new integration.
By leveraging Cuseum’s suite of digital tools, ballets, operas, theaters, and performing arts centers from the Tessitura ecosystem and of all types can streamline their processes, boost their revenue, and provide audiences with the ultimate experience.
In this blog post, we'll be exploring some amazing organizations that have successfully implemented our solutions to modernize their operations, increase engagement among members, and cultivate loyalty among their patrons.
How Alumni Associations Can Build Member Loyalty
What It Takes to Roll Out an Alumni Digital Membership Program in 2022
Top Technology Trends in 2022 – And What They Mean for Alumni Relations
4 Ways Artificial Intelligence is Changing the Landscape of Alumni Relations
In the world of alumni engagement, AI has enormous potential that we’re only beginning to tap into. From saving staff time, generating fresh insights, personalizing content at scale, to enabling more intelligent fundraising, alumni relations had much to gain from considering the potential applications of AI:
Providing Value Virtually: How Alumni Professionals Can Overcome Zoom Fatigue to Create Meaningful Remote Experiences
How do you overcome Zoom fatigue to deliver virtual value? Even in a sea of virtual meetings and programs, many alumni professionals continue to achieve high participation and engagement rates. So, what’s their secret?
Although there’s no magic bullet to overcoming screen fatigue, successful virtual alumni events have many common ingredients. Read more…..
Unpacking the Big Data Buzz: How Can We Leverage Data in Alumni Engagement?
With all the rumblings about “big data,” industry professionals understand the urgency to start making data-driven decisions, but may be unsure of the benefits, the potential challenges, and how to get started.
Here, we’ll break down the basics of data analytics, what technology you need to get started, top tips to become more data-driven in alumni relations, and the biggest challenges alumni relations professionals face when trying to leverage data. Let’s get into it!
5 Tips to Offer Valuable Alumni Benefits in the Twenty-First Century
Using Digital Membership “Back of Card Text” to Deepen Constituent Engagement
At increasing rates, associations and alumni organizations are launching Digital Membership Cards (also known as Digital Alumni Cards). Just what is a Digital Membership Card? Hosted in the mobile wallet, Digital Membership Cards are an easy way to provide digitally accessible member and alumni benefits. Already, leading institutions including University of Tennessee Alumni Association, University of Michigan Alumni Association, and Museums Association have begun issuing digital cards.
For organizations that traditionally issue physical membership cards, replacing paper or plastic cards with a low-lift mobile solution can provide enormous time and cost savings. However, that’s just the tip of the iceberg! For all colleges and universities, Digital Alumni Cards offer fresh value and facilitate deeper alumni engagement in myriad ways, starting with dynamic “back of card text.”
4 Important Alumni Relations Trends Every University Needs to Consider
In recent years, the models and structures that have historically guided alumni relations and alumni engagement have evolved significantly. In light of these changes, universities and alumni associations may be trying to understand what this new landscape looks like and seeking strategies to remain relevant. In order to keep up, alumni organizations need to recognize how conventional modes of engagement are shifting, anticipate changing constituent expectations, and determine how they fit into the new digital landscape. Looking to the present and future, here are four big trends in alumni relations:
University of Tennessee Alumni Association Launched New Digital Alumni Cards
We are thrilled to announce that the University of Tennessee Alumni Association has joined the Cuseum family, with the launch of their Digital Membership Cards for alumni.